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The Internet
is an effective and inexpensive way for businesses to
reach millions of people interactively. There is no better way to
attract users to your business. The WebSite Address has become
an integral part of today's marketing; it prevails on business cards,
letterheads, buses, and even in baseball games.
The Internet is the most complete interactive forum there is. Consider the
following advantages.
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For
the first time, businesses can more easily reach diverse
audiences never before imagined under any other medium. In
only a few years, the Internet has exploded onto the scene.
Fields ranging from academics, entertainment and government
have taken advantage of the internet; creating interactive
shopping malls, virtual entertainment centers, and on-line financial
institutions. |
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Unlike radio, TV, and print media, the Internet is a new form of
marketing, transforming the user from passive viewer into active
participant. In comparison, magazines only reach a specialized
audience of readers; TV and radio messages are at best
anecdotal, striking swiftly and then disappearing. On the Internet,
users can browse, pick and choose exactly what they want to
learn more about. In addition, the interactive power of the
Internet allows your business to: |
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Sell
your products or services automatically over the
Internet. |
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Provide product support through e-mail. |
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Gain feedback from viewers through e-mail and on-line
forms. |
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Free
to navigate through your WebSite, users can hone in on
their particular interests. As a result, a WebSite can contain
enormous amounts of information without the risk of overloading
viewers with too many details. |
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